Sony Releases Stupid Piece Of Shit That Doesn’t Fucking Work – The true story of Viral Videos, or….

When most people think about viral videos, they think of a crazy idea (often funny) that is irrelevant to the brand and put out in cyberspace – all too see what will happen! The field has gotten much more crowded in the past 12 months but the behavior of sharing video is more common and bloggers help create more space for that.
The video above is really funny in it’s one way, you do have to excuse the explicit language, but it’s American so…

The T-mobile campaign is another good example of this one, you’ll find here on my blog.

Do you have some ideas of what will work, I’ll be happy to hear from ya!

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