Nikki’s View On The World

Ideas and thoughts about politics, marketing, branding and life in general

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Entries from January 29th, 2010

Ivano Balic

January 29th, 2010 · No Comments · Sports

Yet again I have to write something about this amazing handballplayer! Despite his 30 cigarettes a day he still deliveres! Yesterday he, almost on his own, won the game between Denmark and Croatia at the European Championships in Austria.
Just wanna say what an incredible player he is! And I do think Croatia, yet again, will [...]

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Coke snatches the-fun-idea-concept from Sweden

January 22nd, 2010 · 1 Comment · Marketing

Some months ago, October 29th to be precise, I wrote about the Volkswagen campaign in Sweden, Rolighetsteorien — I really good campaign (fun things makes people do boring, ordinary stuff).
Now it seems that Coke in the US have stolen the idea and launched a their “Happiness Machine”. It seems a bit too much of a [...]

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ICA commercial about videoblogging

January 19th, 2010 · 1 Comment · Marketing

Since a lot of youngsters are blogging, in Norway in particular there are several young women who are blogging, Voe, Ida Wulff, Ulrikke Lund and Julia Nyland Ørsahl are the most well known, ICA in Sweden who has been running TV-ads for a long, long time did a commercial about this phenomenon which is, I [...]

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Social media is the lifline at the Haiti earthquake

January 13th, 2010 · 1 Comment · Marketing, Misc, Politics

Just read this article, it shows the influence and importance social media has today, this is from Expressen in Sweden

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